Many entrepreneurs turn to Guy kawasaki for advice on developinging their business plan and pitching it to investors. This is a great resource for entrepreneurs looking to determine what’s important to include in your executive summary, including how to present the data so it’s enticing to the reader.

 

Guy’s says the 9 components of your executive summary should include:

1. The Grab
2. The Problem
3. The Solution
4. The Opportunity
5. The Competitive Advantage
6. The Model
7. The Team
8. The Promise ($)
9. The Ask

Here’s the link to his site to read more about it.

Tags: blog, Executive Summary, fundraising, Guy kawasaki, start-up capital
Posted in Executive Summary, Expert Advice, Start-up Funding | Comments Off